Editorial GTTP H Hamilton New Releases New Watches New Watches 2022

Technology Goes Retro On Route Nostalgia: Introducing The New Hamilton PSR Black Digital Quartz 

Editor’s Note: Need a quick watch fix? This preview of the new Hamilton PSR Black Digital Quartz is a GET TO THE POINT (GTTP) review with all the info you want / need to know QUICK. For our actual hands-on reviews, please head to the dedicated section here. Now let’s get to the point.

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What Is It

Presenting the new Hamilton PSR Black Digital Quartz in a 40.8mm x 34.7mm x 13.3mm stainless steel case with black PVD coating and 100m water resistance.

Inside the new Hamilton PSR “beats” a digital quartz movement that helps display that rad red LCD & OLED hybrid display. 

new Hamilton PSR Black

Why & When

Hamilton is not one to shy away from flipping the status quo once in a while; not only did the brand launch the world’s first electric watch in 1957, they also introduced the first LED digital watch in 1970 (aka the Hamilton Pulsar). And ever since its inception, the Hamilton PSR has been the embodiment of futuristic-yet-retro-but-always-cool watches.

Retailing for 995 USD or ~1’375 AUD,  it was first announced in February 2022.

new Hamilton PSR Black

Who Is The Hamilton PSR Black For

For someone who likes cool stuff and doesn’t want the hassle of maintaining a mechanical timepiece, but also doesn’t wish to compromise on quality and visual aesthetics.

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How Does The Hamilton PSR Black Do

The Swiss quartz crisis had some silver lining moments. One of them was the now iconic Hamilton PSR. 

Not just quartz, certainly not mechanical, but a futuristic (for 1970s) cool digital timepiece. And you know what? It’s still pretty damn cool even today.

new Hamilton PSR Black

Featuring a PVD coated case with matching stainless steel bracelet with black PVD coating, it’s main selling point is of course the bright red dot matrix display.

Brutally black, and overtly legible, the new Hamilton PSR Black Digital Quartz is anything but dull.

new Hamilton PSR Black

To find out more about the new Hamilton PSR Black and other Hamilton watches, please head to their website here. All images unless otherwise stated are courtesy are Copyright © 2022 Hamilton International Ltd. All rights reserved.

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